i'm lucas owens, a London-based brand designer, named after the album LFO (my mum insisted on the S).
i'm lucas owens, a London-based brand designer, named after the album LFO (my mum insisted on the S).
i grew up in subcultures, biking, skating, bmx, music. the stuff that stuck was never the big campaigns, it was whatever felt like it came from inside those worlds. didn't really know what to do with that until ravensbourne, where i studied advertising & brand design. went in pretty lost. the part that ended up keeping me there was the psychology of it, why certain things make you stop before you've had time to think about why. that's still what i'm most interested in.
i grew up in subcultures, biking, skating, bmx, music. the stuff that stuck was never the big campaigns, it was whatever felt like it came from inside those worlds. didn't really know what to do with that until ravensbourne, where i studied advertising & brand design. went in pretty lost. the part that ended up keeping me there was the psychology of it, why certain things make you stop before you've had time to think about why. that's still what i'm most interested in.
in my spare time you'll find me on a mountain bike, usually going faster than is sensible. if it involves a bit of adrenaline, I'm there. it's where most of my better ideas actually show up.
in my spare time you'll find me on a mountain bike, usually going faster than is sensible. if it involves a bit of adrenaline, I'm there. it's where most of my better ideas actually show up.
my experience
sky creative
intern
At Sky, I worked on a campaign for Sky Go, collaborating with a team to develop ideas and design visuals that aligned with the brand. Along with the opportunity to present final concepts to senior creatives.
2025 - 2025
sky creative
intern
2025 - 2025
sainsbury's zest
intern
At Zest, I worked on a live brief, through concept development through to idea refinement. It gave me valuable experience working to real constraints, responding to feedback, and thinking about how concepts translate beyond the page and into the real world.
2025 - 2025
sainsbury's zest
intern
2025 - 2025
Northwest Design Co.
Design Intern
Supported the design team with social media graphics, print materials, and brand guideline development
2021 - 2022
Northwest Design Co.
Design Intern
2021 - 2022
Northwest Design Co.
Design Intern
Supported the design team with social media graphics, print materials, and brand guideline development
2021 - 2022
